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What am I talking about?
Well for as long as money has been a thing, there have always been a small percentage of the population who'd rather trick you out of your hard-earned cash rather than actually engage in productive enterprise or hard work so as to actually earn their own.
Fraud and scamming is a way of life for some people and those people prey on the gullibility of the uninformed and trusting souls that make up such a huge swathe of the general population. All the scammers have to do is offer a deal that sounds too good to be true and, sadly, people throw money at them.
Of course it all ends in tears for those who believe they've scored a real "deal" but the scammers, often as not, walk away a little (or a lot) richer and move on to their next deceitful ruse.
Many scams arrive by way of unsolicited emails but fortunately the average Net user is now becoming savvy enough to avoid these. Spam filters also do a pretty good job of binning these messages so scammers are looking to other methods to hook and reel in their victims.
Now, thanks to Google's greed and lack of ethics, they've found a great place to ply their trade.
I so fondly remember the days when Google's mantra was "don't be evil". Sadly, that has long ago been replaced with their new corporate motto: "Anything for a dollar".
And now, thanks to an all-time-low in advertising prices, Google's largest platform YouTube has become a haven for scammers.
As the cost of ads on YouTube has fallen, the number of outright scams being advertised has skyrocketed to the point where something really does need to be done.
Here's a video I made last month about one of the most blatant scams currently running on the platform:
If you read the comments on that video you will see that a *lot* of people have reported the ad as being a scam and, sadly, many others have been caught out by the scam -- having sent away their money before seeing my video.
Believe it or not, the same ad is still running to this day and people are still being fleeced!
Clearly neither YouTube nor Google themselves give a damn about the fact that they are carrying advertising for proven scams because, as I said earlier: "Anything for a dollar".
There are also a raft of videos from people claiming to be selling courses that offer you huge wealth and the ability to earn a powerful income for just a few minutes a week. Whilst some of these may have some credibility, a huge number of others are of incredibly dubious veracity.
One I saw this morning was from Kieran Lewis who, through his ad on YouTube, told me that I could tap into a poweful new technology that would future-proof my earnings and make me rich... if I just watched his free online seminar. Of course that online seminar tells you nothing except that you should front up with $1,000 to enjoy his "paid seminar" where the real secrets will be revealed.
A little more checking online (something few victims ever do) reveals that his offer may be a little less lucrative than promised -- this "future-proof technology" being nothing more than a chatbot that can be had for free elsewhere online.
Sadly, Google and YouTube are throwing all concerns over the ethics, morality and legality of those products and services being advertised on their platforms to the wind. They care about nothing except the revenues involved and seem quite happy to ignore the mountain of complaints that some ads generate in respect to the fraudulent nature of what's being pitched.
As of the end of the month, there will be a significant increase in the number of YT ads, as the company automatically starts inserting mid-roll advertisements in all monetized videos of 8 minutes or longer. The glut of ad-space this produces will push prices even lower and allow even the worst form of pond-scum to buy a place to paste their fraudulent pitches.
Google... oh how the mighty have fallen :-(
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