Aardvark Daily

New Zealand's longest-running online daily news and commentary publication, now in its 25th year. The opinion pieces presented here are not purported to be fact but reasonable effort is made to ensure accuracy.

Content copyright © 1995 - 2019 to Bruce Simpson (aka Aardvark), the logo was kindly created for Aardvark Daily by the folks at

Please visit the sponsor!
Please visit the sponsor!

The death-throes of news reporting

11 Mar 2024

On many occasions in this column, I have lamented the demise of objective, accurate, researched journalism in respect to news reporting.

The key tenets of the Fourth Estate are nothing more than a faded paragraph in the annals of history.

The closure of NewsHub is perhaps a much deserved warning to the news industry that chasing clicks and views whilst pocketing huge chunks of taxpayer cash in the form of a bribe designed to skew objectivity, instead of focusing on good, honest, news reporting, is a flawed strategy.

As if to further emphasize this, the state broadcaster TVNZ is also shedding much of its "news and current events" team in the name of "cost saving".

Sell your soul to the devil and you will never prevail!

The moment these organisations agreed to accept money (ie: the Public Interest Journalism Fund (PIJF)) in return for deviating from the prime directive of good journalism (objectivity), they were doomed.

News should be news, not just an arm of the state propaganda machine.

I have zero sympathy for any news organisation that drank from the poisoned chalice of this racist state funding program.

It is just a shame that the journalists themselves should suffer for the decisions made by the management of these organisations -- although, to carry the title "journalist" requires that you do not accept orders to violate the tents of the Fourth Estate. The Nuremburg Defense will is not acceptable, as a professional you have a responsibility to uphold stardards, even if your employer wants you to do otherwise.

So where to now for the up to 300 "journalists" who have lost their jobs?

The New Zealand market is nowhere near large enough to absorb this many suddenly-unemployed members of the news industry.

Chances are that a great many of them will move into PR, which is quite appropriate, given that since the PIJF had already turned them into spin-merchants rather than journalists.

My hope is that the rest of the news industry (the remainign tatters of a once-proud industry) will learn from what's just happened and recognise that it is folly to sell-out to bribery, no matter how many pieces of silver are on offer. One can but wish for the news industry to be reborn with very clear and immutable conviction to the concepts of honest, integrity, objectivity and accuracy in its reporting.

Am I simply being an unrealistic optimist?

Well to be honest, yet again, I am sorely tempted to get back into the news publishing business and show these people how it should be done (as I did late last century with 7am News).

Never before has it been easier or more viable for a small entity to make big changes in the way news is collected and reported. I have many ideas about this buzzing in my head right now and just wish I had the time and money to pursue them.

Sadly, I'm old, a little bit tired and need to make sure I can pay my bills -- rather than engaging in a venture that would take several years to become profitable.

Ah well, I guess I can sit on the sidelines and watch. I expect we'll see someone else come up with the same ideas I'm sitting on right now and, in doing so, generate a new renaissance in news reporting, whilst also earning a healthy amount of money in the process.

Of course if all those redundant news-industry workers want to make me an offer my ears are open :-)

Carpe Diem folks!

Please visit the sponsor!
Please visit the sponsor!

PERMALINK to this column

Rank This Aardvark Page


Change Font

Sci-Tech headlines



The EZ Battery Reconditioning scam

Beware The Alternative Energy Scammers

The Great "Run Your Car On Water" Scam


Recent Columns

Parlez vous Python?
I've been cutting code for decades...

A career change for me?
When I was a kid, I was the quintessential geek...

Why I might change my mind about YouTube
Despite being a relatively successful content creator on the YouTube platform I've long been a critic of the company and many of its policies...

The history of Ms Susan Law, CEO of the SWDC
I recently made a submission on the South Waikato District Council's "Long Term Plan"...

Brute force is not the answer to CPU performance
Ever since the ubiqutous 8080 set the benchmark for 8-bit microprocessor chip design...

Forget fusion generators
It is interesting to note that China now outspends the USA in its investment into fusion reactor development...

Is digital ID too risky?
Around the world, governments are rolling out digital ID systems for their citizens...

Speed limiters coming to NZ soon?
I've already written columns on the strange paradox that sees us driving cars which are capable of more than twice the legal speed limit...

Arming the Karens
There is a real discussion going on in the drone community right now...

How far has the media fallen?
Sadly, I believe the mainstream media as reached a new low...