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Microsoft Software, Not For Sale At Any Price?
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10 May 2001 Edition
Previous Edition
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At last,
the contents of Aardvark's "million-dollar ideas" notebook
are revealed for all to see!
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When Microsoft introduced (or should I say -- forced upon us) their new
software registration system last year maybe we should have smelt a rat.
Instead of just paying your money and using your software, Microsoft
decided that you also had no option but to register your software with
them -- or it would only work 50 times before your temporary license
expired.
Many of us weren't too concerned -- after all the registration process
was fairly painless and we weren't software pirates were we?
Others however, felt that if you've paid the asking price for something then
why should you then be forced to register it -- it's yours isn't it?
Well no -- you've only purchased a license to use the code, and such use is
controlled by the terms of the software license. If the license says that
you must register the software then you have no choice -- after all, nobody
is forcing you to buy Microsoft products -- right?
Now we all know that Microsoft's products are generally fair value for money,
after all -- if they weren't then they wouldn't have enjoyed such success right?
However, we also know that in order to patch the bugs and offer new features,
Microsoft has engaged in a very agressive program of improvements and upgrades
which earns them a pretty healthy amount of money. Some people bitch about
the fact that some bugs aren't fixed and that Microsoft's answer when complaints
are received is "you need to upgrade to the next version" -- which seems
just a little unfair perhaps.
But now Microsoft is trying to convince us all that we'd be better off
renting its software rather than buying it.
Yes, they'd like to see us paying an annual subscription that would ensure
we always had the latest version and (of course) Microsoft had a very strong
and budgetable revenue stream.
Perhaps this is a good idea in some cases -- after all, many Microsoft users
are already doing just this by upgrading every 12-18 months when a new version
is released. The subscription service is simply formalising this defacto
subscription system and calling a spade a spade isn't it?
My only concern is -- once Microsoft has transitioned a good percentage of its
user-base onto a formal subscription scheme -- what reason would they have
to keep improving the product?
At present people will only hand over more money to Microsoft if/when the
software giant has something new and better to offer. If people are going
to be paying an annual fee just for the right to use the same old code then
there's little to stop Microsoft from taking a bit of a breather -- sitting
back with its feet up and counting the money that keeps rolling in.
What do you think? Software by subscription -- good or bad?
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