Stuff.co.nz has announced
that it is now going to be charging for access to its story archives and those
who want to read those older stories may have to pay up to $3 a pop to do so --
or will they?
the contents of Aardvark's "million-dollar ideas" notebook
are revealed for all to see!
As online publishers struggle to turn loss into profit, charging for online
archives might be seen as a smart way of turning old content into revenue
and what could go wrong with such a simple idea?
Well, perhaps two words look set to "stuff" up these great plans:
Yes -- that indispensable resource that is the
Google search engine
might just trip up much of Stuff's revenue generating plans.
For example -- let's assume we're looking for Stuff.co.nz stories about
Helen Clark. Entering
pulls up about 300 such stories.
Of course, clicking on the links to pages on the stuff.co.nz site gives
a simple page that says
"The page you requested is no longer available" -- but click on
the link to
Google's cached copy
and you get the full story.
Now of course the Google archive won't be totally comprehensive -- after all,
it doesn't spider the Stuff.co.nz site on a daily basis -- but before you
hand over your $3.00 it's certainly going to be worth trying Google's cache
I wonder how long before INL go bitching to Google about "breach of
In fact, let me make life simple for you:
Of course there are other news sites that still offer free searching of their
archives so if you can't find it free on Stuff -- keep looking elsewhere.
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